The Conservation Volunteers
Annual Review + Strategy Doc
Brief
This National charity asked me to design their strategy report and evolve its visual identity while retaining key elements of the existing brand.
Following the success of that project I was asked to work on wider marketing materials and their annual report.
Audience
External stakeholders and staff
Approach
Whilst retaining their existing logo, colour palette and fonts, I was able to evolve their current brand styling and create a more cohesive and contemporary look across their communications.
Outcome
The refreshed identity gave the charity a more confident, current and consistent presence. It created a more professional and engaging impression for funders, partners, supporters and the wider community.